
Rats are about curiosity.
A little impatient. Easily bored.
But never careless.
They don’t solve every problem with the same blueprint.
They don’t climb every building with the same moves.
They map. They adapt. They improvise.
No loyalty to habits. No love for routine.
Even with food—they challenge their own tastebuds.
New tunnels. New hideouts. New friends.
New enemies.
Prasad is about discovery.
Reimagining the medium,
so the medium itself becomes a character.
To Prasad, animation isn’t just “move these pixels, tell that story.”
It’s alive. Like cinema. Like performance. Like poetry.
Even if it’s just an app explainer—
Prasad starts with characters. With a setting.
A world where features reveal themselves naturally,
in the middle of lived, visual chaos.
For Prasad, animation isn’t illustration.
It’s a painting in motion.
It’s story. Craft. Spirit.
If you're thinking animation,
Think Prasad.